Emirates NBD is celebrating one 12 months for the reason that launch of its zero-transaction-fee buying and selling initiative for UAE-listed equities on its award-winning ENBD X digital wealth platform — a transfer that has boosted market participation and broadened entry to native investments.
Since its debut on 26 August 2024, the initiative has delivered spectacular outcomes:
- Greater than 300,000 commission-free trades executed on the Dubai Monetary Market (DFM), Abu Dhabi Securities Trade (ADX), and Nasdaq Dubai
- AED5bn ($1.36bn) in complete commerce quantity
- Entry to greater than 150 UAE-listed equities by way of the ENBD X app
Emirates NBD buying and selling
The zero-fee mannequin has attracted a rising base of first-time buyers, younger professionals, and on a regular basis savers, serving to democratise wealth creation and align with the UAE’s ‘We the UAE 2031’ technique to deepen capital market growth and improve monetary inclusion.
ENBD X integrates banking, funding, and advisory providers into one seamless digital expertise, providing real-time buying and selling, on the spot onboarding, and customisable value alerts for well timed market choices.
Marwan Hadi, Group Head of Retail Banking and Wealth Administration at Emirates NBD, mentioned: “We’re happy to see an excellent response to the zero-transaction-fee buying and selling initiative that we launched on our digital wealth platforms, accessible by way of ENBD X.
“One 12 months on, our clients have embraced purposeful funding by investing in native equities. As a number one nationwide financial institution, we’re proud to remodel how folks make investments, by offering an inclusive, accessible, clear and inexpensive platform, whereas additionally supporting native companies.
“This has contributed profoundly to the long-term progress of the UAE economic system in keeping with the imaginative and prescient of our clever management.”
The initiative follows Emirates NBD’s earlier launch of fractional bonds on ENBD X, underscoring the financial institution’s dedication to innovation and broadening entry to monetary markets.
By eradicating obstacles to entry, Emirates NBD is positioning ENBD X as a gateway to the UAE’s monetary future, driving each private wealth creation and nationwide financial progress.