Forward of the 2025 IBC Present, Comcast Know-how Options (CTS) introduced it has been chosen by Dubai Media Integrated (Dubai Media), the official media group of the Authorities of Dubai, because the end-to-end expertise supplier for Dubai Media next-generation video streaming platform. The deployment will energy the streaming expertise for Dubai Media full suite of channels, together with Dubai TV, Dubai Sports activities, and others, rolling out to customers later this yr.
For many years, Dubai Media has performed a central position in shaping the regional media panorama, driving innovation and setting benchmarks in Arabic-language broadcasting and leisure. This new platform displays Dubai Media ongoing mission to reimagine media within the digital period, constructing on its legacy as a cultural, social, and bridge between Dubai and the broader Arab world.
CTS’ Cloud Video Platform, a part of Comcast Media360, a 24/7 managed service, will help Dubai Media transformative initiative to modernize Dubai’s digital media ecosystem. The service will handle your complete content material lifecycle for Dubai Media—from acquisition and transformation to OTT streaming supply, monetization, and consumer expertise—reinforcing Dubai Media’s dedication to delivering world-class media experiences.
Salem Belyouha, CEO of Media Content material Sector at Dubai Media, emphasised the group’s dedication to fostering innovation, adopting superior technological options, and leveraging the newest instruments to help the media content material trade. He mentioned: “Our partnership with Comcast Know-how Options marks an vital step towards reaching the aims of our technique, which goals to advance the native and Arab media sector whereas delivering an distinctive viewing expertise for audiences. This additionally displays our dedication to making use of international greatest practices and requirements in offering high-quality, distinguished media companies.”
Balyouha additional defined that this partnership will contribute to enhancing the company’s capabilities and strengthening its infrastructure by enhancing the effectivity of Dubai Media’s broadcast platforms and increasing their attain on a worldwide scale.
Saleh Lootah, Senior Vice President of Engineering and Operations at Dubai Media, affirmed the group’s dedication to delivering top-tier data and leisure experiences powered by the newest international improvements. He mentioned: “As a number one participant within the area, Dubai Media is proud to form the way forward for digital content material. Our settlement with Comcast Know-how Options enhances our agility to maintain excellence and speed up innovation within the media sector.”
“We’re honored to help Dubai Media’s imaginative and prescient and excited to be a part of this transformative new chapter for media in Dubai,” mentioned Bart Spriester, Senior Vice President and Common Supervisor of Streaming, Broadcast, & Promoting for Comcast Know-how Options. “Our core experience is managing, and assuaging, the back-end technical complexity of video operations, so our prospects can deal with one of the best methods to succeed in and have interaction their audiences. Dubai Media’s choice is a robust endorsement of Comcast Media360 and our technique to ship end-to-end video options to essentially the most forward-looking broadcasters and media firms world wide.”
By offering a single level of ingest for any video title, and its related recordsdata, Comcast Media360 allows broadcasters and content material homeowners to streamline content material processing, title administration, channel origination, playout, and supply for his or her direct-to-consumer branded properties/apps and distribution companions, together with MVPDs, vMVPDs, FAST aggregators, and social media. As a part of the Comcast Media360 umbrella service, Cloud Video Platform, and different CTS’ companies, could be mixed or used individually based mostly on the distinctive wants of every broadcaster or content material proprietor.
Comcast Media360 can be showcased on the upcoming 2025 IBC Present in Amsterdam. From September twelfth to fifteenth, Comcast Know-how Options will host conferences within the Content material In all places Corridor #5. As well as, CTS’ Vice President of Product and Advertising, Peter Gibson, will even communicate on a particular ground session titled “Streamlining Video Operations for Broadcasters, Sports activities, and Content material Suppliers.” To schedule a enterprise assembly with Comcast Know-how Options at IBC, click on right here.
The brand new Dubai Media streaming expertise will launch later in 2025, additional particulars can be introduced at a future date.
For extra details about Comcast Know-how Options and Comcast Media360, go to: www.comcasttechnologysolutions.com. Further particulars about Dubai Media can be found at: www.dmi.gov.ae.
About Dubai Media Integrated:
Dubai Media Integrated (DMI) is the most important main media group within the United Arab Emirates and one of the outstanding media organizations within the Center East and North Africa. With a mission to counterpoint individuals’s lives by means of engagement and leisure, DMI operates greater than 18 manufacturers underneath its umbrella. These embody seven tv channels: Dubai TV, Sama Dubai, Dubai One, Dubai Zaman, Noor Dubai, Dubai Racing, and Dubai Sports activities, along with Noor Dubai Radio and Dubai FM.
The portfolio additionally options main print media titles equivalent to Al Bayan and Emarat Al Youm, alongside a spread of digital manufacturers together with Dubai Submit, the Awaan platform, and 24/7 Emirates. DMI additional encompasses entities throughout various sectors, such because the Dubai Media Academy, Dubai Studios, Masar Printing & Publishing, Tawseel, and the Mohammed bin Rashid Middle for Quran Printing.
About Comcast Know-how Options
Comcast Know-how Options, a division of one of many world’s main media and expertise firms, brings Comcast Company’s confirmed applied sciences to an evolving record of industries worldwide. Comcast Know-how Options gives a broad portfolio of options that ship flexibility at scale for international video, media, communications, information purposes, and cybersecurity & compliance. Clients embody main content material and streaming video suppliers, pay TV operators and MVPDs, advertisers, communications suppliers, monetary service suppliers, retailers, and extra. For extra data, go to Comcast Know-how Options.