Dubai Media, by way of Dubai Sports activities, has introduced a landmark settlement with Euroleague Basketball to broadcast the Turkish Airways EuroLeague throughout the Center East and North Africa for the following 5 seasons.
The deal ensures over 100 million households within the area can have entry to Europe’s premier basketball competitors, delivering world-class sporting leisure to audiences like by no means earlier than.
Abdul Rahman Amin, the Director of Dubai Sports activities Channel commented on the partnership saying: “This partnership reinforces Dubai Media’s dedication to delivering world-class sporting content material to audiences throughout the area. Broadcasting the EuroLeague aligns with our imaginative and prescient of positioning Dubai as a worldwide hub for premier sports activities and leisure. With the debut of Dubai Basketball within the EuroLeague, this settlement not solely elevates the competitors’s presence within the area but additionally evokes a brand new technology of followers and athletes.”
Paulius Motiejunas, CEO of Euroleague Basketball, added: “Partnering with Dubai Media and Dubai Sports activities marks a historic step in Euroleague Basketball’s mission to develop the sport globally and join with new audiences. By making each EuroLeague sport out there throughout the MENA area, we’re making certain tens of millions of followers can expertise the thrill, depth, and excellence of European basketball. With Dubai Basketball becoming a member of the competitors, this season represents a pivotal second in increasing our footprint and constructing long-term bonds with one of many world’s most dynamic sports activities markets.”
About Dubai Media Dubai
Media Included (DMI) is the UAE’s largest main media group and probably the most distinguished within the Center East and North Africa. With a mission to counterpoint audiences’ lives by way of engagement and leisure, DMI oversees greater than 18 media manufacturers, together with 7 tv channels (Dubai TV, Sama Dubai, Dubai One, Dubai Zaman, Noor Dubai, Dubai Racing, and Dubai Sports activities), two radio stations, main print publications, and a set of digital platforms similar to Awaan and Dubai Put up. DMI is devoted to innovation, high quality content material, and delivering distinctive media experiences throughout a number of platforms. About Euroleague Basketball
Euroleague Basketball (EB) is a worldwide chief within the sports activities and leisure enterprise, managing Europe’s prime skilled basketball competitions, together with the Turkish Airways EuroLeague and the BKT EuroCup. EB additionally runs the Adidas NextGen EuroLeague, develops neighborhood and academic initiatives underneath its One Group program according to the United Nations Agenda 2030, and provides the EB Sports activities Enterprise MBA. With a attain spanning 5 continents, EB delivers premier sports activities leisure by way of its platforms, bringing one of the best of European basketball to audiences worldwide.
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