Above: Mimi Wong, chef and Lee Kum Kee ambassador in Australia
Lee Kum Kee and its broad array of sauces and condiments – that are thought to have been obtainable in Australia for over half a century – has been the pantry staple for budding cooks who wish to expertise the genuine style of Asian delicacies to their house kitchens.
The model has turn out to be synonymous amongst Aussies as their go-to selection in supermarkets and is stocked by main retailers resembling Coles and Woolworths, in addition to specialist Asian grocers.
To offer again to its Aussie customers, Lee Kum Kee has launched its “Unlock 1888 Good Fortune” Fortunate Draw, centred across the model’s founding yr, and centred across the quantity 8 – synonymous with wealth, fortune, prosperity and success in Chinese language tradition.
This thrilling initiative celebrates the significant moments shared across the eating desk and provides a prize pool of over AUD$20,000, with greater than 150 possibilities to win. This consists of the grand prize of AUD$1,888 that pays homage to the model’s founding yr.
Chef and Lee Kum Kee ambassador in Australia Mimi Wong is eager for Aussies to strive their luck and win their share of the AUD$20,000 obtainable whereas attending to pattern the genuine tastes of Asian delicacies.
Shoppers can enter the “Unlock 1888 Good Fortune” Fortunate Draw by buying any Lee Kum Kee merchandise and importing their receipts to the marketing campaign web site, which may be accessed by scanning the QR codes on product tags and in-store promotional supplies at main retailers.
Alternatively, customers can comply with the official Lee Kum Kee social media channels in Australia for extra data. In addition to the grand prize of AUD$1,888, there are 50 fortunate prizes of AUD$188, and 100 comfort prizes of AUD$88 – every quantity has been thoughtfully chosen to echo the model’s legacy and desires for prosperity.
Study extra through leekumkeepromotions.com.au
About “Unlock 1888 Good Fortune” Fortunate Draw:
| “Unlock 1888 Good Fortune” Fortunate Draw Marketing campaign | |
| Promotion interval | 13 October – 23 November, 2025 |
| Prize | Over 150 possibilities to win a share of AUD$20,000 in reward playing cards |
| The best way to take part | Upon buy any Lee Kum Kee merchandise and add the receipt to the marketing campaign web site |
| Marketing campaign Web site | https://www.leekumkeepromotions.com.au |
Hashtag: #LeeKumKee #LKK
The issuer is solely answerable for the content material of this announcement.
About Lee Kum Kee
Lee Kum Kee is the worldwide gateway to Asian culinary tradition, devoted to selling Chinese language culinary tradition worldwide. Since 1888, it has introduced folks collectively over joyful reunions, shared traditions, and memorable meals. Beloved by customers and cooks alike, Lee Kum Kee’s vary of greater than 300 sauces and condiments sparks creativity in kitchens in all places, inspiring skilled and residential cooks to experiment, create, and delight. Headquartered in Hong Kong, China and serving over 100 international locations and areas, Lee Kum Kee’s wealthy heritage, unwavering dedication to high quality, sustainable practices, and “Fixed Entrepreneurship” mix to allow superior experiences by Asian delicacies for folks worldwide. For extra data, please go to 
www.LKK.com.
