Em Sherif Deli has formally opened its doorways at One Central, Dubai World Commerce Centre, 25 Leap Avenue, bringing the heat, allure, and vibrant flavours of Beirut’s beloved neighbourhood eatery to the guts of the town. Backed by Lavoya Group, the latest UAE outpost of this much-loved Lebanese model guarantees soulful meals, a welcoming environment, and the refined but acquainted hospitality that Em Sherif is thought for.
From breakfasts to late-afternoon pick-me-ups, the menu is a celebration of Lebanon’s culinary traditions reimagined for at the moment, the place friends can grab-and-go or linger longer, shifting simply from early mornings to late night time bites. Dinerscan take pleasure in shawarma on contemporary salads or bowls alongside designed for sharing mezze spreads of creamy hummus, mutabbal, muhammara, and slow-cooked vegetable favourites along with quite a lot of day by day dishes. Sourdough Man’oushe contemporary from the oven complement signature sandwiches and for these craving consolation classics, tender kebabs, and the spice-laced richness of Samkeh Harra spherical out the savory choice.
The pastry counter is a celebration of Lebanese heritage, providing rose-kissed muhallabiyeh, riz bel halib, pistachio mafrouke, aysh el saraya, together with desserts and cookies to share or take pleasure in solo, whereas the drinks menu flows from morning until night time with espresso, Arabic espresso, signature floral teas, contemporary juices, and energizing wellness pictures.
A standout of the expertise is the Mouneh nook, a celebration of Lebanon’s timeless pantry staples. Friends can get a curated collection of handcrafted jams, za’atar blends, sea salt mixes, and different preserves made with care, capturing the essence of do-it-yourself Lebanese flavours meant to be shared or savoured at residence. Alongside, a dedicate Deli merchandise nook debuts in Dubai, showcasing restricted version drops, Deli totes, t-shirts and extra – bringing the spirit of the deli into on a regular basis life.
“Em Sherif Deli is about greater than meals, it’s about preserving the flavours and traditions we grew up with, whereas sharing them in a approach that feels contemporary and welcoming. Each dish is made with the identical care you’d discover at a household desk in Beirut, and we’re excited to deliver that have to Dubai” says Yasmina Hayek, Government Chef of Em Sherif.
“We’re proud to proceed our partnership with Em Sherif by introducing the deli idea to the UAE market. At Lavoya, our imaginative and prescient is to deliver culturally rooted, experience-driven manufacturers to life, ones that resonate deeply with shoppers. Em Sherif Deli represents that imaginative and prescient completely: it’s genuine, soulful, and elevated. We consider it can turn into a staple in Dubai’s dynamic eating panorama, and we sit up for increasing its presence additional throughout the area,” mentioned Walid Hajj, CEO of Lavoya Group.
Whether or not grabbing a fast chunk between conferences, stocking up on pantry favourites, stocking up on merch, or lingering over mezze with associates, Em Sherif Deli is a spot the place meals, tradition, and neighborhood come collectively.