As Saudi Arabia celebrates seven years for the reason that historic determination that allowed girls to drive, Uber is proud to announce the upcoming launch of its new ‘Ladies Drivers’ product, designed to offer girls riders the choice to be matched solely with girls drivers. The function builds on Uber’s dedication to empowering girls by mobility and versatile financial alternatives.
The ‘Ladies Drivers’ product permits girls riders to guide rides solely with girls drivers through the Uber app, increasing financial alternatives for Saudi girls whereas enhancing rider alternative. The initiative aligns with Uber’s long-term imaginative and prescient for a extra inclusive platform and types a part of its broader dedication to assist the participation of girls within the Saudi financial system.
The product can be designed for ease of use to make sure girls really feel comfy and empowered. It will likely be obtainable regularly for riders within the coming weeks. Right here’s how the product works:
- On-demand – The Ladies Drivers product permits girls riders to be matched with Ladies Drivers. The product capabilities identical to UberX and is selectable from the product mini-list with related costs as Uber X.
- Reserve – For ladies riders on the lookout for added construction and planning, they’ll reserve a experience with a girls driver as much as half-hour prematurely by the Uber Reserve function.
Youssef Abouseif, KSA GM at Uber, stated, “Ladies throughout Saudi Arabia have proven how mobility can open the door to new potentialities. At Uber, we see that future as electrical, shared, and autonomous – but additionally inclusive. The launch of the ‘Ladies Drivers’ product displays our dedication to empowering girls and supporting their mobility and financial independence. We’re persevering with to assist girls who select to drive through the Uber app – giving them extra alternative, extra alternative, and a stronger sense of neighborhood. We’re additionally thrilled to witness this dynamic change unfold in Saudi Arabia, and we firmly consider initiatives like these play a pivotal position in Saudi Imaginative and prescient 2030.”
Empowering Saudi girls by Al Nahda partnership and GigSister occasions
Uber is proud to announce its partnership with Alnahda Society, a number one non-profit group established in 1962 with a mission to empower girls each economically and socially. This collaboration goals to assist girls in mobility by capacity-building initiatives, together with monetary literacy packages, by equipping girls with important expertise. The initiative paves the way in which for financial independence and opens up alternatives corresponding to driving through the Uber app. This effort builds on Uber’s earlier collaboration with Alnahda by the Masaruky initiative, which supported hundreds of girls in becoming a member of the workforce by serving to them study to drive and procure a driver’s license.
Moreover, Uber will host its first GigSister program in Saudi Arabia, making a devoted area for ladies drivers to attach, share experiences, and foster a supportive local people. These initiatives spotlight how Uber goes past mobility to actively spend money on the event and success of girls throughout the Kingdom.
Through the years, Uber has launched a collection of packages in Saudi Arabia, from the Wusool initiative, which has supported over 20 million sponsored rides for ladies, to Ladies Rider Choice, which permits girls drivers to decide on in the event that they wish to solely pick-up girls riders. Every of those initiatives has been rigorously curated to advance girls’s participation within the workforce and align with the Kingdom’s broader socio-economic targets.
By integrating innovation, empowerment, and native insights, Uber continues to supply tangible options that deal with the distinctive wants of girls in Saudi Arabia. With this newest product launch and new partnerships, Uber stays dedicated to fostering an inclusive, supportive, and progressive platform for all.